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Keep Smiling Lily…

Recent rumours in the tabloid press, suggest that newly married pop starlet Lily Allen’ s newest fashion venture ‘Lucy In Diguise’ is in trouble. But ‘fear’ not, as the shop is merely in the middle of a premises move, which can only mean one thing- more fabulous fashion finds from the queen of speaking her mind. The shop currently stands in London’s Covent Garden, but hopes to set up home on Lowndes Court. The shop was set up in 2010, by Lily and her half sister Sarah Owen, who wanted to spread their love of all things vintage with the rest of us.

In celebration of this exciting news, let’s have a peak at the current array of amazing frocks avaiable at Lucy In Disguise, and also take a look at how Lily’s own fashion has evolved over the years; she may only be 25, but she has taken chavvy to chic in record time. We’ll have a dose of what you’re having Lils.

Here are four of  Tellusfashion’s best picks:

Antibes Nautical Playsuit £110

Goldrush Kitsch Dress £140

Jitterbug Prom Dress £220

Nairobi Animal Print Dress £180

All are available from

Hasn’t Lily come a long way from this….

To this….. talk about a transformation!



Keep doing what you’re doing Lily; your fashion choices and vintage collection certainly makes us ‘smile’.

Fashionably fierce by royal appointment

I can only assume that most women are still reeling from Kate Middleton’s radiant beauty from the Royal wedding; so to see her floating around Canada, totally in love and dressed in labels which would make Victoria Beckham green with envy, it could leave a bitter after taste in our mouths; right ladies?


Not only is she a darling Duchess, who takes to the role easier than Gaga takes to platform shoes, but she is relatable to young women up and down the country. Kate took casual and classy to Canada, winning over there hearts and getting the fashion nod from us here at

Let’s look at some of her stunning highlights, and more importantly how you can feel like a 21st century Princess every day of the week. **Handsome and loyal Prince not included.

Dress by Catherine Walker.

Kate keeps it simple, with an all over grey shift dress, which gives her a chance to show off those athletic pins to perfection.

I found this stunning alternative from Austin Reed  wool dress for only £220, and teamed it with a tan belt for £45. Prince Harry awaits any fashionista who keeps it simple, yet still looks fit for the Queen.

We love Kate as she does casual even better than glam, and pulls off the classic ‘girl next door’ look.

I have recreated the whole outfit from head to toe, so saddle up and prepare to polish that crown…

Coffee blouse, £59,

Dark denim jeans, £69,

We all remember the stunning sapphire blue dress which Kate wore to announce her engagement, well she has managed to top that in this stunning purple issa dress; looking yummier than a hazlenut Quality Street in the process.


Repli-Kate that look with this stunning A Wear dress, a steal at £35.

Kate’s known for her elegant dress sense, as well as being married to some Royal bloke, but one thing we love about The Middleton is that signature blow dry; tellusfashion tried to copy it, but the words ‘dragged’, ‘hedge’, ‘backwards’ sprung to mind. That was until we watched this amazing do it yourself video, from the hair wizards at Hersheson’s Blow Dry bar in London’s Westfield Shopping Centre

Looking this glam is enough to make us pack in the day job and go off on our own royal adventure. Kate Middleton; Canada and us Brits salute you!

Fashion Transform-ation

Any males in your life may be more familiar with a smouldering lady named Rosie Huntingdon Whiteley and her captivating curves. But lately she has caught our eye with her fabulous array of fashion choices; whether it’s a premier, press event, or simply popping out for petrol; Miss HW knows how to flatter her amazing figure; making every event an (optimus) prime fashion opportunity.

We may not have an all action movie star boyfriend, or a car that saves the world and plays our favourite songs on command; but we do have the ability to offer you Rosie’s copycat looks for a fraction of the price. Fashionistas roll out!

Rosie went all Jessica Rabbit during the New York premiere of Transformers; wearing a stunning Antonio Beradi gown, but we think the clingy red foil-esque material should be left to the super models.

ASOS leaves the drama to the side of the dress; with a sexy slit and open back. Who needs a red carpet when it comes to looking this fabulous? Get yours now from for only £100; you’ll be looking Shia Le Buff in no time.

As you can gather, Rosie is a big fan of slits, but not very woman has the killer legs; or balls, to wear such a daring design. Here Rosie is seen in a Stella McCartney dress, which is in Rosie’s fave shade of nude.

But the only time many ladies like being seen in the nude is with the lights out and covers fully up, so why not carry on the slit trend with this eye popping, mouth watering maxi dress from high street favourite Zara. Every women deserves some summer va-va voom in her wardrobe; if the sun won’t come to you then brighten up the place yourself. £49.00

Rosie’s life isn’t all glitz and glam; sometimes she will go to the shops and buy food like a normal earthling, and when she does she always looks fresh and relaxed. Every woman loves feeling comfortable in her own skin, and that feeling is often replicated with an amazing pair of jeans, a casual tee and some flat shoes. Here Rosie dons her JET jeans and completes the look with a bang on trend straw hat. Saddle up ladies, your Jason Statham could be just beyond that sunset.

Replicate that look yourself, with some skinny fit G Star jeans (£89.00 a casual t-shirt; we’ve chosen this stars and stripes find from Miss Selfridge, (£22.00, a patent colour pop belt from New Look (£4.99 and finished it off with a hat that pretty much matches Miss HW from ASOS (£25.00

My recent cinema visit had men gasping in admiration whenever Rosie graced the screen; the same gasps which can be heard from women whenever they open the fashion pages of magazines and see this stunning young woman draped in the latest look. Welcome to the fashion elite Rosie; well we need some new eye candy now Cheryl is off the market.

Wimbledon ace’s fashion; you cannot be serious?!

What has everyone talking at this year’s Wimbledon; could it be the rain? Strawberries and cream? Cliff Richard singing in the terraces?  No, it is the fashion, and not the outfits you see the celebs wearing as they swan in to the Royal Box, but the players themselves.

Back in the 19th century female tennis players would wear full on gowns, which wouldn’t look out of place in a Jane Austen drama. But now many sporting events have gotten sassy, and the tennis court transforms in to a catwalk for many players; including the men.

Tennis aces such as Serena Williams and Maria Sharapova, are often seen off court draped in the latest designer collections. But, as Venus Williams showcased last week with her infamous ‘onesie’ playsuit, which actually comes from her own clothing line ‘EleVen’; anything goes and every Wimbledon starlet wants to win the fashion war, game set and match.

Stacey Allaster, CEO of the Women’s Tennis Association, says “Each Grand Slam has become a fashion moment. What will Roger wear year? Or what dress will Serena wear for a match at the US Open?”

But off the court I must give a fashion forward nod to Kate Middleton. The Duchess of Cambridge looks all white to us, with her three tiered Temperley Moraiah dress, coming in at £795. However I found this gorgeous pleated dress on for only £60, which serves up an alternative look for fans of Kate.


While these fashion forward tennistas are busy serving up some serious style, you could cause a racket of your own without mimicking the William’s sister’s bank balance.

These items take me from ace to deuce in a matter of minutes; watch out Williams, stand back Sharapova and move over Murray, there’s only room for one centre court star you know!

 Cushe Visor £16.99-           

Purple dress £45         


White Fold up Plimsols £    

And of course, Wimbledon wouldn’t be Wimbledon with good ol’ fashioned strawberries. But rather than popping them in your mouth, how about popping them on your body instead; and premium French label ‘Pull In’ has pipped everyone to the post with their juicy range of underwear and flip flops. Go on and treat yourself; Wimbledon is only once a year after all…

Strawberry flip flops £16                                            Strawberry bikini (top and bottom together) £56

Queen of the Bikinis

If you are anything like me, then the mere mention of the word ‘bikini’ sends a cold shudder down your spine and is enough to have you praying for those Winter months to come on round. But having caught sight of Mrs Rooney on her 100th holiday of 2011 in Barbados; parading her womanly figure around in a stunning array of beachwear, I decided to turn the other cheek and make it my mission to pack as many itsy witsy bikini’s, cool kaftans, flippin’ fabulous flip flops and sassy swim suits in to my suitcase; I won’t be satisfied unless I have to climb on it to close it.


But anyone can swagger in to the High Street and pick up a  copy cat look from a celeb…

Forget French Connection, and regret to inform River Island that you will be looking for something a little more individual to display your womanly goodness in this Summer. So step forward up and coming designers Anna Paola, with her ‘Paolita’ collection, and Louise Sandberg, displaying her stunning range of kaftans inspired by St Tropez and St Barths; for ultimate pool side glamour.

Paolita by Anna Paola

Anna launched her collection in May 2010, and has showcased her talent at London Fashion Week’s boudoir show, as well as having Hussein Chalayan and the late Alexander McQueen as former employers. It is her aim to make all women feel comfy and sexy on the beach; a place most feel awkward and exposed. Anna says “In my eyes, the world is vibrant and animated by ‘characters’ and ‘fantasy.’ Clothing is the costume in which we choose to act-out our part.” With their quirky yet practical designs, there’s in need to impersonate your favourite celebrity; start setting a trend of your own.









Louise Sandberg

Louise is an up and coming designer of beachwear and kaftans. She has a stunning pop up showroom in Battersea, which assists customers with any Summer wardrobe problems, via an appointment only system. There are only small quantities of each design; meaning you can look fabulous and give Lady GaGa a run for her money in the orginality stakes.

Log on to to book your personalised experience and meet the lovely lady herself!

See you on the beach fashionistas; I’ll be the one shaking the sand from my bikini bottoms, but looking  fahbulous while doing it. Remember, anything Mrs Rooney can do, we can do better!


What’s the best thing about attending a festival? Music? Drinking? Spreading the love? No of course not! It’s the chance to use that muddy field like a Milan catwalk, so don those wellies, dust off that straw hat and saddle up for some key advice on turning camping in to glamping.

My heart hits the floor at how effortlessly cool stars like Kate Moss and Vanessa Hudgens look at festivals, but we can all feel the love again as Topshop personal shopper, Shereen Farahi, talks us through 4 key fessie looks at the Westfield London Shopping Centre I particularly like the Kate Moss ensemble, as there’s an inner rock chick underneath us ladies 9-5 attire.

Essential items at any festival include a decent pair of wellies, quirky sunglasses and some arm candy; preferably in bracelet form and not the gentleman whose tent you may have wondered in to…

The geniuses at Redfoot have come up with wellingtons that can be folded up and popped in to your bag; simples! Grab yours for £49.99 and you’ll be begging for the Glasto mud bath. (


Beauty is in the eye of the beholder; you being the one who holds that beauty, especially when donning Heti & GiGi’s festival spectacles.

Born from Heti’s love of all things retro, and based on a vintage pair found in Portobello Road, these unique specs allow you change the lenses to different colours, should you drop them in the mud or get carried away when crowd surfing. Plus a slice of the profits goes to Sight Savers, meaning you can feel a generous as Angie Jolie just for a short while.

No festival look could be complete without some serious jewels, which are perfectly designed by multi-award winning jeweller Tomasz Donocik. His designs are effortlessly on trend, and definitely worth the £165 price tag. (

Like all festivals, my blog has been short but sweet; I’m off to stock up on dry shampoo to combat my festival fro! Until next time glampers.. x

 By Kelly Holgate