Molly and Alice Goddard are the new kids on the block. They are sisters which have one major thing in common; they share a passion for fashion.
Both girls have had previous successes in the fashion business; Molly studying knitwear at Central Saint Martins, and Alice, a model who has almost given up the glitz and glam to follow in her sisters footsteps in the world of designing.
Alice describes their new label, which is named Lovetits, as “sheer tops with things covering the boobies”
Alice told i-D Online: “It’s hard working [with Molly] because you don’t stop yourself saying what you think in the way you would with a friend. Our creative process involves a lot of shouting. We’d like to work together in the future, but keep what we’re doing now separate. I’m thinking about studying footwear next year. Molly does knitwear at Saint Martins and is amazing, I’d love to make the shoes and accessories for her collection but I’m too indecisive to work alone.”
Tellusfashion predict huge things for this brand, which has already been featured in the likes of Grazia. Keep up the good work girls!
Above: one of Molly’s knitwear designs, image courtesy of Bipling.com.
Below: Image courtesy of Lovetits